Brand Boost Initiative

Floresco had a great product and almost no pipeline. Demand was there, but nothing on the site turned interest into conversations.

We rebuilt the funnel end to end: a keyword strategy aimed at high-intent buyers, a set of conversion-focused landing pages, and a paid program that fed them. Every euro was tracked back to a lead and, eventually, to revenue.

What we did

• Mapped the buying journey and the keywords that matched each stage
• Shipped six new landing pages built around a single, clear action
• Launched a paid search and paid social program with tight conversion tracking
• Set up reporting that tied spend to qualified leads, not clicks

The result was a steady, predictable flow of the right kind of lead, at a cost the team could happily scale.